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CAMRA Revitalisation Project

Exeter is the latest focus for future of CAMRA

Drinkers and pub-goers in Exeter and the South West can have their say on the future of the Campaign for Real Ale (CAMRA) next Wednesday when one of 50 consultation meetings around the country is staged in the city.

CAMRA, which is one of the largest single-issue consumer groups in the world, is gathering views from as many as possible of its nearly 180,000 members as part of its Revitalisation Project - a strategic review of the organisation’s purpose and structure.


In what is the first consultation meeting to be staged in the region – CAMRA members in the area will be heading for Exeter’s St James’ Park football stadium where the meeting will take place in the Apple Suite from 7 to 9pm on Wednesday 11 May.


Chairman of Exeter and East Devon CAMRA branch Ray Dwan said: “We’re looking forward to welcoming CAMRA members from the local area and beyond to Exeter. This is a wonderful opportunity to contribute towards important decisions about the future direction of the campaign.


“Every effort is being made to consult with as many as possible of our members to ask them who and what we should represent in the future.”


All around the country there’s been incredible interest in the consultation. More than 20,000 members nationwide completed the online and postal questionnaire to offer their views on where they think CAMRA should be heading.


The rise of craft beer and a resurgence of interest in beer in recent years, plus renewed threats to pubs, have challenged CAMRA to review if it is best positioned to represent its members in the future.

Options include becoming a consumer organisation for all beer drinkers, all pub-goers regardless of what they drink, or even all alcohol drinkers, regardless of where they drink it.

CAMRA founder member and Revitalisation Project Chairman Michael Hardman said: “This could mark a fundamental turning point for the Campaign for Real Ale.  


“It’s a chance for our members to tell us who we should represent in the future and for what we should be campaigning.”

He added: “If you care about beer and pubs but haven’t got around to joining yet, we still want to hear from you! Come along to one of our events. If you’re not already a member you can you can still come along to a meeting if you join CAMRA on the door.”


CAMRA members can sign up to attend one of the meetings by logging on to


Further consultation meetings in the region are in Bristol on 23 July and Truro on 17 September.


CAMRA members can sign up to attend one of the meetings by logging on to or there’s the opportunity to get involved online, too.


Notes to editors

CAMRA currently has 177,000 members. All members have been posted a consultation booklet and invited to complete a survey or attend one of almost 50 consultation meetings across the country this summer.


Consultation sessions will also be held with selected stakeholders in the pub and brewing industry, as well as with journalists and MPs.


The Revitalisation Project steering group will consider the outcomes of the consultation and present a proposal for CAMRA’s future purpose, positioning and campaigning activity for members to approve at CAMRA’s Members’ Weekend in April 2017.


More information about the Revitalisation Project can be found at

For more information email , or phone 01727 798 443


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